Truck and Roll: The birth of America's auto and truck industries

In this Fleet Lead podcast, we discuss the early days of the auto industry and origin of the semi-truck with Cleveland-based auto tech turned museum curator, Aaron Warkentin.
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It’s no surprise that America’s economic dominance since the late 19th century coincided with the start of its trucking industry and the exit from horse-drawn freight transport. (Imagine how much easier fleet logistics are when you don’t have to account for feeding and cleaning up after each asset.)

What may be surprising, though, is that much of the automotive and trucking industries started not in Detroit, but its neighbor to the southeast, Cleveland. This is where Alexander Winton built the first semi-tractor to haul his company’s automobiles to early customers, and also where White Motor Co. got its start, as well as auto/truckmakers Peerless and Sterling.

Because of Cleveland's deep trucking roots and trucks’ connection to America 250, Cleveland’s Crawford Auto-Aviation Museum is hosting an exhibit called “Keep on Truckin” (a phrase coined by artist R. Crumb, who lived in Cleveland for a time) that showcases several early truck models. It’s open until Oct. 3, 2026, and anyone with even a slight affinity for automotive history should check out the vast collection.

Fleet Maintenance’s John Hitch visited the museum in May to discuss the new exhibit and trucking’s past and evolution into modern vehicles with the museum’s curator of transportation history, Aaron Warkentin.

Timestamps:

  • 01:45 — Origins of the semi-truck
  • 04:30 — Early truck technology
  • 07:10 — Old timey headlights
  • 08:10 — Horsepower vs horses
  • 10:00 — Motorless truck maintenance
  • 11:35 — Truck design evolution
  • 14:15 — The Crawford Museum's founding
  • 22:50 — White Motor Company

About the Author

John Hitch

John Hitch

Editor-in-chief, Fleet Maintenance

John Hitch is the award-winning editor-in-chief of Fleet Maintenance, where his mission is to provide maintenance leaders and technicians with the the latest information on tools, strategies, and best practices to keep their fleets' commercial vehicles moving.

He is based out of Cleveland, Ohio, and has worked in the B2B journalism space for more than a decade. Hitch was previously senior editor for FleetOwner and before that was technology editor for IndustryWeek, and managing editor of New Equipment Digest.

Hitch graduated from Kent State University and was editor of the student magazine The Burr in 2009. 

The former sonar technician served honorably aboard the fast-attack submarine USS Oklahoma City (SSN-723), where he participated in counter-drug ops, an under-ice expedition, and other missions he's not allowed to talk about for several more decades.

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