Ben Aurich says every person is different, and it’s important to develop a good sense of character.
March 23, 2016
Cornwell Tools dealer Ben Aurich says every person is different, and it’s important to develop a good sense of character. “Some people’s eyes light up and they bite off more than they can chew,” he explains. “You’ve got to be able to feel that out. You can’t know everything, but you should be trying to feel those guys out from day-one.”
He hasn’t had to repossess many tools, and he attributes that to the relationship he has with his customers. “They can just call me because I feel like I’m easy to deal with,” Aurich says.
The move will strengthen Allison's position with customers in construction, mining, and ag, while allowing Dana to streamline its commercial vehicle product lines.
This month’s issue gets very detailed on keeping your trucks clean, looks at rust and corrosion problems, and chews on the issues related to having a mixed fleet.