At Fleet Maintenance, and its official website www.VehicleServicePros.com, we continually strive for excellence in journalism. While no easy task, we are convinced that the time and energy it takes to achieve this is well worth the effort.
Why? Because the entire Fleet Maintenance team firmly believes that our readers deserve only the best in valuable information – through unequaled content – that is relevant to what they do.
Let me note that 95 percent of Fleet Maintenance subscribers have direct or supervisory influence over maintenance work, found the 2016 Fleet Maintenance Readership Study.
What we do, and it is our deep-rooted mission, is provide pertinent information to enable our readers to:
- Keep vehicles operating with greatest efficiency and maximum uptime.
- Improve their personal performance.
The Foundation
We accomplish this by continually providing well-researched, well-thought out, robust and timely editorial that is objective, detailed, educational, insightful and useful. The team at Fleet Maintenance takes great pride in our efforts to constantly attain this.
The foundation for our editorial excellence is to:
- Stay close to our readers so that we remain aware of their concerns, challenges and knowledge needs, and take a proactive approach to planning our editorial content.
- Maintain a talented, proficient and award-winning editorial team that includes Mike Schmidt, managing editor.
- Have a gifted and skilled graphic designer in Erin Brown.
Acknowledgement
We know we are accomplishing our mission because, once again citing the 2016 readership study, when asked:
- What trucking industry publication they would open first, the vast majority of respondents said Fleet Maintenance.
- Which trucking industry publications “do you feel helps you most in your maintenance responsibilities,” once again the vast majority said Fleet Maintenance.
What’s more, the majority of readers pass their copy of Fleet Maintenance along to others within their maintenance operation.
Outside Recognition
Additional evidence that we are achieving editorial excellence is acknowledgement by others in publishing. Fleet Maintenance has again earned a number of awards for our editorial and graphic staff’s talents and abilities.
Most recently, we earned TMT’s Best Vehicle Maintenance Magazine 2016 - USA and the TMT Media Award for Editorial Excellence - USA.
TMT is an information organization that thoroughly covers technology, media and telecom. Its awards recognize publications and organizations that have excelled in the past year, working to provide the best possible service to their clients.
Fleet Maintenance was the only vehicle maintenance/trucking publication to be so honored.
IAMC
In the latest International Automotive Media Competition (IAMC), Fleet Maintenance was honored with nine medals. This awards program is a competition that recognizes excellence in transportation journalism.
For the IAMC competition, everyone on Fleet Maintenance’s editorial staff at the time was individually recognized for editorial excellence – myself, Schmidt, assistant editor Josh Smith and associate editor Mattie Gorman. Graphic designer Brown was recognized for excellence in graphics.
The awards earned were:
- Editorial award, environmental/regulatory: Greenhouse gas regulations: Phase II (www.VehicleServicePros.com/12072792).
- Editorial award, technical, how to: Proven strategies for establishing the most effective hiring practices (www.VehicleServicePros.com/12054828).
- Editorial award, technical, reference: A guide to protecting technicians from workplace hazards (www.VehicleServicePros.com12081202).
- Editorial award, editorial/column: Uptime: We are all temporary (www.VehicleServicePros.com/12032570).
- Editorial award, company profile: How Interstate Distributor evolves its maintenance operations from lessons learned (www.VehicleServicePros.com/12130867).
- Editorial award, business: Dollars and sense: The future of alternative-fuel vehicles in trucking (www.VehicleServicePros.com/12043722).
- Editorial award, business: The harm of counterfeit parts (www.VehicleServicePros.com/12110479).
- Graphics award, cover story spread: 15 essentials for fleet maintenance management systems (www.VehicleServicePros.com/12030685).
- Graphics award, feature article spread: Ways to go “green” (www.VehicleServicePros.com/12054309).
Fleet Maintenance’s Training Column earned a 2016 Tabbie Award. This is a B2B editorial and design competition – put on by the Trade, Association and Business Publications International (TABPI) – wherein the work of editors, publishers and art directors are judged by their international peers.
Ongoing Resource
These awards are the latest for Fleet Maintenance. I say with great pride that we are running out of space on the awards and honors wall at the home office.
I would like to acknowledge the advertisers that support for Fleet Maintenance. They understand the importance of unbiased, quality editorial. Furthermore, they know their marketing messages are well-received because they come within a trusted and well-read publication.
Let me assure you that the Fleet Maintenance team will continue to do its very best to serve as your ongoing resource for information and intelligence on the fleet maintenance industry so that you are able to:
- Keep vehicles operating with greatest efficiency and maximum uptime.
- Improve your personal performance.