Homer Hogg to present HDAW '19 workshop session on recruiting and keeping employees

Dec. 6, 2018
Homer Hogg, director of technical service for TA/Petro, will provide attendees of Heavy Duty Aftermarket Week 2019 with best practices to prevent turnover, recruit the best people in the business and keep their customers coming back.

Homer Hogg, director of technical service for TA/Petro will help distributor attendees of Heavy Duty Aftermarket Week 2019 with ideas and best practices to prevent turnover, recruit the best people in the business, and keep their customers coming back during a workshop session entitled "Growing and Keeping Your Best Assets: People".

Homer will share what high performing organizations do to make sure they have the right people working in the right positions, and he will deliver a list of tangible action items and new resources to the workshop attendees that they can tailor to implement in their own businesses.

About Homer Hogg

Homer Hogg has an extensive 38-year career that he began at Ryder as a technician and worked his way to director of maintenance training and new technology for North America with responsibility for 58 training centers which contain 80 trainers that serve over 4,000 technicians and 2,500 shop managers. He transitioned from Ryder to TA/Petro and is now the director of technical service, where he is responsible for maintaining TA’s technical relationship with Daimler Trucks North America, developing technical solutions for TA/Petro, and managing technical training curricula.

He is a graduate from Lincoln College of Technology, where he is a member of their Hall of Fame. He holds an ASE Medium/Heavy Duty Truck Master certification, is a Daimler Trucks North America Dealer Trainer, is Six Sigma through Villanova University, and is a co-host on a SiriusXM radio channel entitled "Maintenance Matters". He also writes technical articles in each addition of Road King magazine.

Hogg currently sits on the Board of Directors for ASE and multiple Tech School Advisory Councils, Chairs TMC’s S16 Study Group, and is an advocate in the industry for the professional development for technicians.

The 14th annual HDAW will be held Jan. 28-31, 2019 at The Mirage in Las Vegas. HDAW is the largest North American gathering of the independent heavy-duty aftermarket industry. More than 2,500 executives and managers from the U.S., Canada and six other countries – including distributors, suppliers, service providers, educators and industry media – attended the 2018 conference in Las Vegas.

HDAW is a business-to-business, executive conference presented by a joint operating committee of industry leaders from 12 distinguished industry associations: American Council of Frame and Alignment Specialists (ACOFAS), Association of Diesel Specialists (ADS), Auto Care Association/ HDDA, Commercial Vehicle Solutions Network (CVSN), HDA-Truck Pride, Heavy Duty Manufacturers Association (HDMA), APRA's Heavy Duty Remanufacturing Group (HDRG), International Truck Parts Association (ITPA), Overseas Automotive Council (OAC), Power Heavy Duty, Service Specialists Association (SSA), and VIPAR Heavy Duty.