Sales Tip: Business on a handshake

Myron Colley puts his trust in people. He follows the mantra of “doing business on a handshake,” and maintains his small-town routes to establish lasting relationships.
Nov. 2, 2016

Georgia-based independent distributor Myron Colley puts his trust in people. He follows the mantra of “doing business on a handshake,” and maintains his small-town routes to establish lasting relationships.

“I’m used to business on a handshake. I do business with you the way I want to be treated.”

Colley established Goliath Tools & Equipment in October 2014, and in just two short years he has created and maintained two successful mobile routes, and a storefront location for inventory overflow and additional sales.

Distributor Donald Heath runs his Augusta route and distributor Nicholas Kapp runs his Savannah route, while Colley’s wife, Lisa, assists with day-to-day operations at the storefront location in Metter.

If Colley isn’t at the storefront or one of the tool trucks, he’s in his “home office,” a 2012 Ford Super Duty pickup truck, where he says he spends 75 percent of his time on the road between routes, the storefront and his farming operation.

Sign up for FleetMaintenance eNewsletters
Dana Inc.
Dana Spicer HVT1 transmission
The move will strengthen Allison's position with customers in construction, mining, and ag, while allowing Dana to streamline its commercial vehicle product lines.
fm_june_2025_issuepromoimage_fm0625
This month’s issue gets very detailed on keeping your trucks clean, looks at rust and corrosion problems, and chews on the issues related to having a mixed fleet.
Alex Keenan I Fleet Maintenance Magazine
dsc_4246
Expanding your shop’s business might seem like a nebulous goal, but breaking down the thought process into steps makes the process more achievable.