MARTINS expands tire product portfolio with new acquisition

MARTINS has acquired ABC American Balancing Corp, a brand specializing in tire balancing beads.

ABC American Balancing provides a solution that caters to a wide range of vehicles through a traditional method of bead insertion directly via the tire valve. This technology ensures precise and rapid balancing, contributing to tire longevity, improved driving performance, and reduced fuel consumption, according to the company.

MARTINS and American Balancing offer complementary products, targeting different markets and enabling the tire company to cover all segments of the tire industry. This strategic positioning will allow MARTINS to address the full range of tire balancing needs while offering more flexible and tailored solutions to meet specific requirements of each customer segment.

Read more: The case for internal tire balancing

“I am very pleased to add a top-quality brand like American Balancing Corp (ABC) to our portfolio. This opportunity will open new markets for MARTINS’ tire balancing product line, particularly for motorcycles, with quick and easy installation via the valve, ensuring safe and precise tire balancing,” said Martin Dépelteau, President of MARTINS.