Shell Rotella opens registration for 2026 SuperRigs contest to celebrate truck drivers

Shell Rotella will host the 2026 SuperRigs truck beauty contest, scheduled for June 25–27 at Bristol Motor Speedway in Bristol, Tennessee. The company, which provides engine oils and products for heavy-duty diesel engines, hosts the annual event to recognize owner-operators and showcase their trucks.

The 44th annual SuperRigs competition will bring together drivers from across the U.S.and Canada to compete for more than $25,000 in cash and prizes across more than 20 award categories, including Best Chrome, Best Lights, and Best of Show. Twelve drivers will also be selected to have their trucks featured in the 2027 Shell Rotella SuperRigs calendar.

The event is open to the public with free admission and will include family-friendly activities, interactive exhibits, and displays of custom trucks throughout the three-day weekend. Registration for the event is now open.