Tech Celerate Now

Tech-Celerate Now releases guides, videos on ADAS technology

April 27, 2021
The videos and guides are designed to improve industry awareness and to encourage adoption of advance driver assistance system technologies.

Four videos and two guides are now available from the Federal Motor Carrier Safety Administration’s (FMCSA) initiative “Tech-Celerate Now.” The videos and guides are designed to improve industry awareness and to encourage adoption of advance driver assistance system (ADAS) technologies.

The two guides provide information on the safety benefits of ADAS, as well as return on investment expectations. The four videos describe the features and benefits of ADAS technologies related to braking, warning, steering, and monitoring functions.

“Our mission is to reduce crashes and fatalities and we can achieve this mission in a lot of ways by using education, partnerships, and innovation through collaboration,” said Dan Murray, program co-principal investigator, and senior vice president, American Transportation Research Institute (ATRI). “We’re very pleased to share with industry our progress thus far, aimed at expanding the industry dialogue on the potential safety benefits of active safety systems.”

FMCSA developed the Tech-Celerate Now program to reduce fatalities, injuries, and crashes through expanded use of ADAS. The FMCSA program is analyzing industry awareness and perceptions of ADAS, with the goal of increasing its voluntary adoption among fleets and owner-operators.

Tech-Celerate Now is focused on accelerating the adoption of ADAS by the trucking industry to reduce fatalities and prevent injuries and crashes. Many industry leaders are working together on the “Tech-Celerate Now” Program, under the leadership of ATRI, the American Trucking Associations (ATA), ATA’s Technology & Maintenance Council (TMC), and the Owner-Operator Independent Drivers Association (OOIDA) Foundation.